10,000 Hours

10,000 hours. That's how long Malcom Gladwell says in his recent book, Outliers: The Story of Success, it takes for someone to master a craft.

The Beatles did it performing live in Germany before they reached world fame. Bill Gates did it in a computer lab while he was in high school. And you can do it too.

Broken down, 10,000 hours is roughly 2,000 co-writes (considering the traditional co-write time of five hours, about 10:30am to 3:30pm). Let's be honest. It takes years to become an expert co-writer. But the cool thing is, a lesser-experienced co-writer can write a better song on any given day than an expert co-writer. Basically, an amateur can hit the bull's eye on a lucky shot, but an expert will have better aim and more control over where their arrow lands. And the more control over where the arrow goes, the more fun the creative process becomes.

Keep writing (and aiming at the bull's eye),

Ben

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